Four (or Five!) Reasons Why

…Halloween is the Best Holiday

1. It’s a great excuse to eat lots of candy. There’s candy at work, there’s candy at friends’ houses, there’s candy when you’re shopping, and there’s candy conveniently found in your children’s Trick or Treat bags.

2. You get to wear a costume, and it doesn’t matter if it’s bizarre, strange, funny, weird or home-made. It’s an excuse to indulge your creativity or your fantasies once a year.

3. Great parties. When people wear costumes, they also adopt different personas. Wearing a Superman costume, you’re strong, bold and confident as opposed to your real life persona of being weak, meek and mild-mannered. Slip on a French maid’s costume, and suddenly you’re a sex kitten as opposed to a cat that lies around the house all day.

4. For Canadians, it’s the last major holiday before Christmas. For Americans, it’s a great warm-up for U.S. Thanksgiving.

For more thoughts on Halloween, check out What White People Like.

Technorati Tags: hallowe’en

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….Don’t Buy Bad Wine

1. If you’re looking to save a few bucks, buy less expensive beer rather than cheaper wine. If cool, cheap beer isn’t significantly worse than premium beer. But with few exceptions, the difference between cheap wine and even reasonably price wine is huge. And there’s nothing worse than opening bad bottle of wine.

2. At all costs, avoid buying wine named after animals (e.g. Bee, Black Horse) or with labels with animals on them. With no exceptions, animal themes = terrible wine because it has more to do with marketing, especially to women, than selling good wine.

3. Making wine takes years, and it’s as much an art as science. It’s a shame that all that work goes into making a bad bottle of wine. So, buying a bad bottle only encourages the production of more bad wine.

4. Life’s short so enjoy when you can, and there are fewer pleasures in life than a good bottle of wine.

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….To Buy Yahoo Stock

We’re been delinquent recently with 4RW. We promise to be better behaved.

To make it up to you, here’s a post from Fortune Magazine’s Adam Lashinsky on “Five Reasons to Buy Yahoo”.

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….You Shouldn’t Make Your Own Wine

1. Making wine is as much a science as an art; more than just growing grapes and then letting Mother Nature do her thing. Most hobbyists think the process is more simpler than it really is so somewhere along the line things go awry.

2. It’s a lot easier to go to the local wine store and pick up a few bottles made by professional wine makers. This streamlined process compares with people who spend hours/weeks making wine, and then have to wait months/years before they can drink it. It sounds like an awful lot of work to save a few bucks.

3. While giving someone home-made preserves or jam is seen as a nice gesture, giving someone a bottle of home-made wine just means you were too cheap to go out and buy a good bottle of wine. Yeah, you get points for the whole DYI thing but it’s one thing to drink the stuff yourself without forcing it on your friends.

4. Home-made wine is never as good as people like to think. You can fool yourself into believing you made a damn fine Chardonnay but if you had to be honest, it’s inferior to anything you could buy. And the problem is no one is going to tell you otherwise because they’re too polite to hurt your feelings.

For more information on home-made wine, including why it doesn’t turn out right, check out this FAQ. If you insist on making home-made wine, here’s a video on how to make it from store-bought juice.

Technorati Tags: wine

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….Going to Conferences is Necessary

1. As much as our lives are becoming increasingly digital (e-mail, blogs, Facebook, Twitter, etc.), there’s still a psychological and physical need to get together with real people (as opposed to avatars and virtual world personas).

2. When economic conditions become more difficult, networking and building personal relationships become even more important. Even if you’ve met someone only once, it makes a huge difference when you’re trying to do business.

3. Even during panels or workshops that are boring you to tears, there are still opportunities to learn about new ideas, cool products and interesting people.

4. It’s healthy to get out of the office once in awhile. Many people live inside their inboxes or Web browsers so it’s a good idea to break out of the box (and office) to socialize, talk the talk and walk the walk.

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